Prolific — SEO & AI Search Consultancy

What we do

Google and AI search, optimised for growth, in one cohesive strategy.

SEO

Search engine
optimisation.

Technical foundations, a content strategy built for your customers and optimised for search and AI. Quality content production at scale. Built for commercial outcomes, not vanity metrics.

Technical SEO
Content Strategy
Content Production
International SEO
CRO

GEO

Generative engine
optimisation.

Daily prompt tracking so you always know where you stand. A citation strategy that determines how LLMs refer to your brand, and your competitors.

Prompt visibility
Citation strategy
llm.txt & AI pages
Answer engines
Evidence infra
Brand recall audits

Who we are

Experienced marketers. Your partners in organic growth.

We're a small team of senior marketers who've mostly worked in-house across brands like GoCardless and Octopus. We've honed our SEO & GEO playbook across multiple scale-ups and corporate brands. We'll work directly with your team to drive commercial results, and measure them accurately.

05 · Approach

A four-step method — SEO and GEO in one strategy.

We start with your customers and your commercial goals. All our SEO & GEO work is grounded in customer insight and built to drive attributable organic growth.

Grounding

We start by getting clear on your customers, and your commercial goals. Search is one lever in your growth system. We need to understand the system before we pull it. We'll quantify the realistic opportunity for you to make the case to your stakeholders.

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Audit

A comprehensive technical starting point. Site architecture, keyword footprint, conversion performance, prompt-level LLM visibility. All based on data. A map both marketers and developers can understand.

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Content

A content strategy that gives your customers what they need, while driving commercial outcomes for your business. We'll shape the plan together and hone it as we go.

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Review

Accurate reporting that attributes commercial outcomes to organic growth. An honest view of what's working and what's not. We'll push you to ruthlessly prioritise what's driving growth and ditch what doesn't.

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Scale

Once we know what works, we double down. We'll support your team to scale content production efficiently, so your team can stay focused on the bigger picture.

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06 · FAQ

Questions you might have.

What sized clients do you work with?

Large brands and scale-ups where organic is (or could be) a meaningful share of your acquisition mix. We don't take on projects if we don't think organic search and AI search is key to your growth.

How do you price your SEO & GEO work?

We keep things simple. A fixed fee for one-off defined projects. Or a retainer based on a transparent day rate for ongoing work. Most clients do a combination of both to meet their needs. Let's chat about what you need and take it from there.

Our SEO is strong, but we need help with GEO. Do you do that?

Yes — we can work with you on GEO separately from SEO. This may suit you if your brand's traditional search position is strong, but you're not showing up in LLM conversations. That said, SEO & GEO work together, so most clients we work with run both in parallel.

Can you help our internal team understand SEO & GEO?

Yes. A baseline understanding of how organic growth works and what factors impact it, both positively and negatively, is crucial. We'll work with you to understand what upskilling your team need to supercharge our partnership.

Can you help me persuade my CMO/CFO/CEO that organic growth is important?

Yes. We've come from in-house marketing teams so we're VERY well versed in winning the C-suite over. We'll ground our proposal in your data and the facts, so it's a no-brainer for your internal stakeholders to enable your marketing team to ignite your organic growth. No bullshit. No smoke and mirrors.

07 · Start

Let's talk.

Tell us what you're trying to be found for. We'll return a short, specific overview of your organic and LLM visibility, and the size of the opportunity if we work together.